Offen
Fair Web Analytics
Let your users access their data. Gain valuable insights at the same time. Open, lightweight, self hosted and free.
Secure & free
Our code is open source. All user data is encrypted end-to-end. Offen Fair Web Analytics will always be available for free.
Self hosted
Comply with GDPR guidelines. No ads, no third parties involved. Offen Fair Web Analytics uses first-party cookies only.
Fair & by choice
Opt-in only. Users must actively give their consent to data collection. They have full access to their data.
In 2019, we started working on the core analytics tool and have added more elements like the Offen Protocol and Offen Consent Tool over the years.
We were generously supported in this project by NLnet Foundation as part of its Next Generation Internet initiative. Now, in summer of 2024, all Offen elements have reached maturity.
Insights in an ethical way
Web analytics is still an unfair and impenetrable business. A proper alternative to common tools is missing. Therefore we develop one. Learn more
Your job
Self host Offen Fair Web Analytics while protecting your users' data.
Integrate the code snippet into pages you want to track.
Make your users aware of the ability to access their data.
Improve your service with fair and transparent insights.
Benefits for your users
Opt in to data collection or decide to not participate at all.
Review own data with detailed explanations of metrics and terms.
Opt out completely at any time or only delete existing usage data.
What you see
Data of all pages where your installation is active.
For example
859
Unique users
3.372
Unique sessions
Top pages
| https://www.yourpage.org/ |
| https://www.yourpage.org/blog/ |
| https://www.yourpage.org/landing/ |
| https://www.yourpage.org/otherpage/ |
| https://sub.yourpage.org/ |
What your users see
Data of all pages a user has visited where your installation is active.
For example
1
Unique website
5
Unique sessions
Top pages
| https://www.yourpage.org/ |
| https://www.yourpage.org/blog/ |
| https://www.yourpage.org/otherpage/ |
More features
Easily analyze multiple websites within one installation.
All website accounts can be shared within teams.
User data is only stored for 6 months and then deleted.
A detailed documentation on how to run Offen Fair Web Analytics is available.
Try as user
Offen Fair Web Analytics is installed on this website. Access your actual usage data now.
Essential metrics
All important statistics that help you to improve your service. Filter collected data by URL, Location, Referrer, UTM parameters, as well as Landing Pages and Exit Pages.
Real time
Page views and users
Key metrics
Top pages
Weekly retention
Localize
Offen Fair Web Analytics is available in English, French, German, Portuguese, Spanish and Vietnamese.
Our consent banner and the Auditorium for operators as well as users can be displayed in the respective locale.
Support fair web analytics by contributing other language versions. Request an invitation to our translation workflow.
Customize
Our consent banner is customizable in color, shape and basic font specifications to match your design.
Switch to fair web analytics
Test drive Offen Fair Web Analytics on your system today
Try demoAll you need to use Offen Fair Web Analytics in production
Get started